Sarah Pekala

Sarah Pekala is the Content Marketing Manager at Jana, where she owns all written content and social media initiatives on the B2B marketing team. Before her time at Jana, Sarah spent 6 years in digital publishing as a writer and editor. As an amateur marathoner, you can find Sarah running the streets of Boston in an effort to beat the elusive PR. She also enjoys taking selfies with her French Bulldog, Koji.
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Posts By Sarah Pekala

Top 10 Blog Posts of 2016

As the Content Marketing Manager at Jana, I have the pleasure of using our wealth of data to tell interesting stories, and help our employees tell int...

Sarah Pekala   |     Dec 28, 2016

BBM and WhatsApp Fight for Users’ Attention in Indonesia

Messaging apps are popular all over the globe. Last year, the number of messages sent via WhatsApp surpassed SMS for the first time. Messaging apps ha...

Sarah Pekala   |     Nov 01, 2016

The Top 10 Used Shopping Apps in India Over Time

Sarah Pekala   |     Aug 26, 2016

How Pokémon Go Reached Mexico, India, and Beyond Without Goo...

    Users around the world have a new reason to be glued to their smartphones—Pokémon Go. The location-based augmented reality game developed by Niant...

Sarah Pekala   |     Jul 20, 2016

SHAREit: The Fast New Way Indians are Downloading Apps

  Do you really know where your app users are coming from? The majority of users discover apps through the Google Play Store itself, since it’s preins...

Sarah Pekala   |     Jun 16, 2016

Revisiting the Top 10 Mobile Trends of 2016

  Technology moves at breakneck speed. Blink your eyes and you could miss the latest on VR, mobile apps, smartphones, and smart TV’s. We made some big...

Sarah Pekala   |     Jun 06, 2016

How To Localize Your App to Increase International Revenue

So, you’ve made the smart decision to grow your app abroad. You’ve done the research, and you are well versed in the opportunity of emerging markets. ...

Sarah Pekala   |     May 17, 2016