Why Apple Continues to Lose in India

New iPhones in a Broader Context

Justin Liu   |     Sep 29, 2017

Three Ways Advertisers Get Creative on WeChat

The most populated nation in the world is also home to the most connected. China’s internet market gained 43M new users last year— equivalent to the e...

Jana   |     Jun 01, 2017

The Recipe for Performance Advertising Success

Digital advertising, which reached $178B worldwide this year, is king of the advertising world. By 2020,  Magna predicts digital ad sales will represe...

Joe Paratore   |     Apr 26, 2017

Using Data Science to Measure Offline Marketing Initiatives

At Jana, we have four core values: Get Stuff Done, Own It, Measure It, and Have Fun. On the Data Science team, we take a special interest in helping t...

Melissa Mandelbaum   |     Mar 29, 2017

How Incentivized Advertising Fits Into a Mobile Marketing St...

This blog post was co-written by Account Manager Caroline Suttlehan and Sales Development Representative Sydney Banks   In the rapidly shifting world ...

Jana   |     Feb 21, 2017

Top 10 Mobile Trends for 2017

Another year has come and gone. 2016 was filled with many changes in the mobile industry. Pokémon Go brought augmented reality (AR) to the masses. Ind...

Jana   |     Jan 23, 2017

[White Paper] Emerging Markets: Changing the Game of Mobile ...

The future of advertising is mobile, and the future of mobile is in emerging markets. By 2050, India will overtake the United States and become the se...

Jana   |     Jan 14, 2017